Privacy policy

Last updated: October 1, 2026

GTHEN is operated by MIJU Co., Ltd.

This Privacy Policy explains how we collect, use, disclose, and otherwise process personal information when you visit our website, purchase products, contact us, or otherwise interact with GTHEN.

Our online store is hosted by Shopify.

1. Personal Information We Collect

Depending on how you use our services, we may collect information including:

·   Name

·   Email address

·   Telephone number

·   Billing and shipping addresses

·   Order and transaction information

·   Payment-related information

·   Account information

·   Customer service communications

·   Device, browser, IP address, and network information

·   Information about how you interact with our website

·   Cookie and similar technology information

·   Marketing preferences

Payment information may be processed directly by payment service providers. We may not receive or store complete payment card numbers in all cases.

2. How We Collect Information

We may collect personal information directly from you when you place an order, create an account, contact us, or otherwise provide information to us.

We may also collect information automatically through our website and receive information from Shopify, payment processors, shipping carriers, analytics providers, advertising providers, and other service providers involved in operating our business.

3. How We Use Personal Information

We may use personal information to:

·   Process and fulfill orders

·   Process payments

·   Arrange shipping and delivery

·   Process returns and refunds

·   Operate and maintain customer accounts

·   Respond to customer inquiries

·   Detect and prevent fraud or security incidents

·   Maintain and improve our website and services

·   Measure website performance

·   Send transactional communications

·   Provide marketing communications where permitted

·   Provide or measure advertising where permitted

·   Comply with legal and regulatory obligations

·   Establish, exercise, or defend legal claims

4. How We Disclose Personal Information

We may disclose personal information when reasonably necessary to operate our business, including to:

·   Shopify

·   Payment processors

·   Shipping and logistics providers

·   IT, cloud hosting, security, and technical service providers

·   Customer service providers

·   Analytics providers

·   Marketing and advertising partners where permitted

·   Professional advisers

·   Government agencies, regulators, courts, or law enforcement where required by law

We may also disclose information in connection with a merger, acquisition, financing, restructuring, sale of assets, or similar business transaction. We do not authorize service providers to use personal information for purposes unrelated to the services they provide to us, except as otherwise permitted by applicable law.

5. Shopify

Our store is hosted by Shopify.

Shopify processes personal information relating to your use of our online store in order to provide its e-commerce platform and related services.

Information may therefore be transmitted to or processed by Shopify and its service providers in countries other than your country of residence.

For more information about Shopify’s processing practices, please review Shopify’s applicable privacy notices.

6. Cookies, Analytics, and Advertising

We and our service providers may use cookies and similar technologies to operate the website, remember preferences, maintain security, understand website usage, measure performance, and, where permitted, provide or measure advertising.

Depending on your location and the services enabled on our website, certain disclosures of personal information for targeted advertising may be treated as a “sale,” “sharing,” or targeted advertising under applicable U.S. state privacy laws even where no money is exchanged for personal information.

Where required by applicable law, eligible users may opt out through privacy controls made available on our website or by contacting us.

We will also process recognized browser-based opt-out preference signals where required by applicable law and supported by our systems.

7. Marketing Communications

If you receive promotional emails from us, you may unsubscribe at any time using the unsubscribe link in the email.

Even if you unsubscribe from marketing messages, we may continue to send non-promotional communications relating to orders, payments, returns, accounts, security, or customer service.

8. Retention

We retain personal information only for as long as reasonably necessary for the purposes described in this Privacy Policy, including fulfilling orders, maintaining business and tax records, resolving disputes, preventing fraud, and satisfying legal obligations.

Retention periods may vary depending on the type of information and applicable legal requirements.

9. Security

We use reasonable administrative, technical, and organizational safeguards designed to protect personal information.

However, no website, network, storage system, or method of transmission is completely secure, and we cannot guarantee absolute security.

10. Your Privacy Rights

Depending on where you live, you may have rights relating to your personal information, including the right to request access, correction, deletion, or a copy of certain personal information.

You may also have the right to opt out of certain targeted advertising, sale, or sharing of personal information, or to appeal certain privacy decisions.

These rights are subject to applicable law and may not apply in every circumstance.

We may need to verify your identity before processing a privacy request.

To submit a request, contact gthen@lenic.co.kr.

We will not unlawfully discriminate against you for exercising an applicable privacy right.

11. Children’s Privacy

Our online store is intended for a general audience and is not directed to children.

We do not knowingly collect personal information from children in violation of applicable law.

If you believe that a child has provided personal information to us improperly, please contact us.

12. International Transfers

GTHEN is operated from the Republic of Korea and uses service providers that may operate in other countries.

Accordingly, personal information may be transferred to, stored in, or processed in countries other than the country where you live.

Where required by law, appropriate mechanisms will be used for international transfers of personal information.

13. Third-Party Websites

Our website may contain links to social media services or other third-party websites.

We do not control the privacy practices of those third parties. Please review their privacy policies before providing personal information to them.

14. Changes to This Privacy Policy

We may update this Privacy Policy to reflect changes in our business, technology, legal requirements, or privacy practices.

The current version will be posted on this page together with the date of the latest update.

15. Contact Us

For privacy questions or requests, contact:

MIJU Co., Ltd. / GTHEN

Room 1212, Hoseo Venture Tower, 70 Gasan digital 1-ro, Geumcheon-gu, Seoul 08590, Republic of Korea

Email: gthen@lenic.co.kr

Tel: +82-2-2038-3999